New to Hardcore are Foundry Bikes. Foundry comes from the same guys who brought you Surly and Salsa and is a full line of Carbon Cyclocross, Road and Mountain bikes. Their moto is "It's a Tool Not a Trophy" and their bikes reflect this yeoman aesthetic. If you want flashy Euro-graphics then these aren't for you. Foundry is all about making great bang for the buck bikes that get the job done in a non-flashy way and yet offer future proof designs and amazing performance. These are bikes for the guys who sponsor themselves, race on Sundays and ride to work on Mondays. If they had bikes in a beer commercial it would be these. 

In stock now is the Harrow which is their new Cross bike featuring 40 ton carbon, Disc Brakes and 15mm front axles. The 15mm is standard on better mountain bikes but new to cross and road. It allows one-handed wheel changes, is way stiffer and crucially, prevents your front disc brake from trying to yank your front wheel out of the dropouts. Some of the guys who designed these are bike mechanics so they are easy to work on with things like commons sense cable routing (meaning Barry won't rage putting them together). Anyone who's had to fish a shift or brake cable through a carbon frame and managed to not turn to drink will appreciate this.

The Harrow is available in 3 Kits and price points: Shimano 105 and Ultegra as well as full-on race SRAM Red. The 105 goes for 2999.99, the Ultegra 3599.99 and the Red at 4999.99.

 Harrow 1Harrow 1Harrow 2Harrow 2Harrow 3Harrow 3

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Not BadNot Bad

Last May we hosted Anthill Films Strength in Numbers and it was an amazing film. Anthill also brought you the Collective, Roam, Seasons and Follow Me. September 5th we are doing it again with their latest film Not Bad. In it, 7 of the world's best riders spend a month in New Zealand and features epic riding, Anthill's usual Spectacular cinematography and all the usual entertaining shenanigans. 

A new feature will be a short film contest, "Edit Wars." Bring your best riding footage (MTB, BMX, whatever) and you could win Cash! $1000's in Cash and Prizes will be given away. 

Check out the Trailer Here

The Princess Theater
10337 - 82 Ave
September 5th
Doors at 6:15 pm, Show at 7:00 pm
Tickets at Hardcore Bikes, Mud Sweat & Gears, and the Door (as soon as we print them).



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Come by the shop for Wine, hors d'oeuvres, free prize draw, free maintenance seminars. Women on Wheels riding club will be there to promote their riding group. If you are looking for someone to ride with or want to learn more about bikes and riding, come check it out. Lots of Deals on Bikes and Gear.

Where: Hardcore Bikes, 10008 - 82 Ave

When: Tuesday July 23 from 7 - 9pm


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Trek FestTrek Fest




Starting this Thursday April 11th until Monday the 15th Trek is offering rebates on select models of Road, Hybrid, Mountain and Fitness Bikes. The sale on the Road Bikes continues until May 31. Click Here to see a small sampling of the on sale models but there are a lot more. As they say, details in store...

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